Tag: Clay Helton

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THE MYSTERY OF BRU MCCOY

“I hope Bru dies.” That’s what one man said when Horace McCoy Jr. answered the phone. Others found him on LinkedIn to threaten death to his son. Shelby McCoy remembers being stopped at the supermarket. The dentist. High school games. Remembers receiving a Twitter direct message saying the NFL would never touch a headcase like her son and that she had raised a failure. Alexa McCoy heard it at parties at her college. What the hell is your brother doing? Why would he ever do that? In the aftermath of Bru McCoy’s transfer from USC to Texas and then back to USC, all in the span of six months back in early 2019, he was called every name you can imagine. And no matter how much the 5-star receiver tried to not read the comments, he couldn’t escape them. They found him. Hounded him. The internet was not some abstract place, something that shut off once he closed his laptop